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Cadbury Roses

Cadbury Sing it with Roses Twitter campaign featuring Lucy Rose on World Gratitude Day.

Client: Cadbury Roses
Agency: Fallon
Channels: Social

World Gratitude Day exists. Cadbury Roses have always been about saying thank you. So we teamed up with Lucy Rose to reimagine their classic ditty and turn 21 tweets into 21 songs of thanks on the 21st of September, introducing a new 21st century audience to the brand.